Should You Take Risks With Your Small Business?

by guestcontributor on April 16, 2012

If you’re contemplating leaving your job to start up your own business, the question is not a matter of if you should take risks, it’s more about asking yourself if you’re ready to do so. The truth of the matter is that no one can step out into the world of entrepreneurship without there being some considerable challenges ahead of them. The good news is that with a clear plan, a disciplined budget and a lot of patience and determination, you can end up with a lot of success…even if it was a bit risky, initially.

Make a Personal Commitment. And Honor It.

Most of us have read the statistics. There are a majority of companies that don’t survive its first year, let alone its first five and for a new business owner, that fact can be pretty disheartening. But here’s the silver lining: Now that you know that a lot of new businesses lack in longevity, that should one, provide you with the incentive to “beat the odds” and two, encourage you to do some research on why a lot of companies don’t make it. Some of the main reasons include poor business planning, a lack of marketing, not enough start-up capital, a lack of research regarding competitive businesses within the genre and poor locale selections. A lot of times, it’s the ignorance about what it truly takes to run a company that causes its downfall. Once you know what you’re working with, make a commitment to see it through no matter what. There’s a lot to be said for diligence. It’s payoff, more times than not, is pretty big.

Be Willing to Go Without

There’s nothing like the freedom that comes with being your own CEO; however, if you ask any successful business mogul, they will probably tell you that the phrase “blood, sweat and tears” is pretty literal when it comes to running your own enterprise. Therefore, one of the biggest risks you’ll be taking is making big sacrifices especially when it comes to your money and your time. If you’re a single person with an active social life, a lot of the “wining and dining” will need to be placed on hold. If you have a family, your decision is going to affect them whether they are going to be “in the family business” or not. When you find yourself working 12-15 hour days, while not (initially) bringing in the big bucks, when it comes to the livelihood of your loved ones and keeping them content, that within itself is taking a risk. Indeed, as you are pursuing your dream, make sure to make choices that will not make life a nightmare for your family. Yes, everyone’s life is about to change, but try and make that transition as comfortable as possible. If you have to work six days per week for a while, use that day off to get rental cars and make day trips with your spouse and kids. Understandably, you may want that “off day” to rest, but remember they wanted your presence all week long. Indeed, in starting up your business, make sure that the person that goes without the most, is you.

Try New Things

Something that can be challenging for new business owners is to be open to trying things differently than how they initially planned it. Read books, do online research, networking on social media sites like LinkedIn and Facebook and attend seminars that address topics related to business and marketing. You might want to even take a few online classes. Remember, one of the definitions of risk is “exposure to the chance or injury of loss”, but the more that you know and the more open you are to learning more, the greater probability there is for lowering that risk. When it comes to starting a new business, it’s always chancy, but it becomes a dangerous chance when you don’t explore options other than your own.

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